HBA Global Expo has announced that it is now accepting nominations for its annual IPDA (International Package Design Awards) at www.hba-ipda.com. These awards honor the year’s most innovative packaging in several categories including cosmetics, fragrance, personal care, skin care and sustainability.

As the longest running package design awards in the beauty industry—major brands, niche players and indie companies, have all won HBA’s IPDA awards for their stand-out package design and engineering achievements. Last year’s IPDA winners and finalists included Lancome, Bumble & Bumble, Ed Hardy, Oribe, New Wave Fragrances, Sephora, Coty, P&G, Elizabeth Arden, Stila, Physicians Formula, No Frizz, EOS, Alberto Culver, Urban Decay, Avon, Prive, LaPrairie, and Dior.

Any size company can submit products that are introduced for retail from October 1, 2009, through August 31, 2010, including suppliers, design firms and brand manufacturers. Submissions received by May 12th will receive $100 off the entry fee and the competition ends on June 11, 2010.

Finalists for the IPDA Awards are announced in early August and the Category Winners and the Grand Award are revealed during the HBA Global Expo & Conference, September 28-30, 2010, at the Jacob K. Javits Convention Center in New York. The award finalists and winners are displayed in the IPDA Showcase at HBA, which is the largest product development event in the industry.

“Our industry thrives on creativity and HBA Global is honored to be the platform for packaging genius and celebrate the year’s most stand-out products,” says Jill Birkett, brand director, beauty & wellness.

Judging for the IPDA is done by a “Committee of 100” made up of industry professionals, designers, suppliers and members of the media. IPDA submissions are evaluated on the following: originality, design concept, creative use of new materials, components and decorating processes, technical competency and effective brand messaging. The HBA IPDA awards are promoted through press releases and PR Newswire, and finalists and winners receive coverage in leading trade publications and on the HBA Global website.

The HBA IPDA Awards are sponsored by Beauty Packaging and HAPPI magazines. For more information about the HBA IPDA Awards go to www.hba-ipda.com or contact Nicole Bullock at 212-600-3117 or [email protected].